Marketing a book is often a time and energy-consuming process that has to take into account two aspects:
- Telling a story that persuades potential readers that they need your book, while also seducing them that they want it.
- Developing a proper plan of action that helps you build anticipation, drive word of mouth, and effectively distribute your book.
As long as you keep these two aspects in mind, you can design your own timeline that takes into consideration your own workflow, creative energy, and time.
That being said, I believe it's equally important to have a starting point, a framework we can work with:
That being said, this timeline is but a basic framework of all that you can do in order to market your book, so let's discuss more.