How to Price Your Self-Published Book

Dec 20, 2021 8 min read
How to Price Your Self-Published Book

When it comes to marketing and selling your book, pricing is the first dilemma you are faced with.

And it's quite the balancing act. You are effectively trying to translate value into price. And not only that, but you are also trying to figure out how your readers perceive this sort of trade.

How much are they willing to pay in order to receive the value you are offering them through your book?

Well, in order to figure it out, we're going to have to try to better understand the book we're trying to sell, who we're selling it to, and who else is trying to sell books to them.

But first, let's talk about a couple of popular shortcuts and why they're usually not the ideal way of pricing your book.

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