“A woodpecker can tap twenty times on a thousand trees and get nowhere, but stay busy. Or he can tap twenty-thousand times on one tree and get dinner.” —  Seth Godin

George R.R. Martin is the best-selling author of the fantasy series A Song of Ice and Fire.

To this day, his epic saga has sold more than 90 million copies worldwide, and it was turned into a record-breaking television series by HBO.

But unlike the worlds he imagines into existence, his writing habit is by no means magic...

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