The Basics of Marketing and Selling a Self-Published Book




Downloadable resources

Become a self-publishing rockstar.

Marketing your book doesn’t have to be hard, and selling your book doesn’t have to feel sleazy.

Chances are good that you're facing an all-too-common dilemma: how to “crack the code” of marketing and generate sales for your book.

Maybe you worry that to effectively marketing your book requires a lot of time, energy, and a clear sense of what your audience wants and needs.

On top of that, you may fret that trying to actively promote your book will make it seem like you're "selling out" and could damage your online reputation.

That's why I created this course. To provide you with the tools you need to understand what marketing a book entails, but also to deploy tested strategies and frameworks.

What you'll learn

The Basics of Marketing and Selling a Self-Published Book is built on a few guiding principles:

How to identify your target audience

You'll learn how to market your book to the readers who want and will actually read your book.

How to build your platform

I show you how to build a platform that will promote your book on auto-pilot. From email marketing to blogging to social media marketing, you will learn all that it takes to effectively promote your book.

How to pick the best tools

Learn where and how to promote your book so that your audience will take notice.

How to tailor your promotions to your own comfort

My advice is not "one size fits all." Your level of comfort around marketing may be different than mine. I'll teach you how to adjust your promotions based on your comfort with selling, and how to leverage various distribution and promotion channels for maximum effect.

...and many more rules, tools, and strategies that make the difference between marketing a self-published book the right way and wasting a lot of time doing promotions the wrong way.

With step-by-step lessons and clear action items, this course is designed to help you make steady, ongoing progress.

I want you to be able to effectively promote your book to your ideal audience.  That's the goal, and I'm here to help you make it happen.

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Ask questions and get support

This is a work-at-your-own pace course. You can go as fast as you want, or you can take your time. But what happens when you have a question?

That's why we've built a private community that — a place where you can ask questions when you're stuck and share ideas to get honest feedback from other creative entrepreneurs like you.

We also host live events and Q&As.

Get access today

Become a member and gain access to this course.

Explore memberships